Privacy Policy
Last Updated: September 17, 2025
This Privacy Policy describes how Essential Pediatrics, PLLC and Essential Pediatrics Holdings, LLC (collectively, the “Practice,” “we,” or “us”) collect, use, and disclose information about you that you share via this website. This Privacy Policy applies to information we collect when you access or use our website and any online products or services that link to this Privacy Policy (collectively, our “Services”), or when you otherwise interact with us prior to enrolling as a Member of the Practice.
We may update this Privacy Policy from time to time. If we make changes, we will revise the date at the top of this policy. We encourage you to review this Privacy Policy regularly to stay informed about our information practices and your choices.
Collection of Information
Information You Provide to Us
We collect information you provide directly to us. For example, when you fill out a “Contact Us” form on our website, we collect your name and email address, as well as any other information you choose to provide in your inquiry.
Information We Collect Automatically
We may automatically collect certain information about your interactions with our Services, including:
- Device and Usage Information: We collect information about how you access our Services, including data about IP address, browser type, device information, access times, pages viewed, and links clicked. We may use cookies or similar tracking technologies to collect this information.
Information from Other Sources
We may obtain information from other sources to help us understand how visitors use our website. For example, we may collect information from data analytics providers, and mailing list providers. This information includes analytics, demographic, and business contact data.
Use of Information
We use this information we collect to:
- Provide, maintain, improve, and develop new products and services, including to debug and repair errors in our Services;
- Personalize your experience with us;
- Respond to your inquiries and provide customer support;
- Communicate with you about our services;
- Monitor and analyze trends and usage of our website;
- Detect, investigate, and help prevent security incidents and other malicious, deceptive, fraudulent, or illegal activity and help protect the rights and property of the Practice and others
- Improve and develop new services; Comply with legal obligations; and
- Carry out any other purpose described to you at the time the information was collected.
Sharing of Information
We may share personal information:
- With vendors who perform services on our behalf (such as website hosting or analytics);
- We may disclose personal information if we believe that disclosure is in accordance with, or required by, any applicable law or legal process, including lawful requests by public authorities to meet national security or law enforcement requirements.
- We may share personal information if we believe that your actions are inconsistent with our user agreements or policies, if we believe that you have violated the law, or if we believe it is necessary to protect the rights, property, and safety of the Practice, our users, the public, or others.
- We share personal information with our lawyers and other professional advisors where necessary to obtain advice or otherwise protect and manage our business interests.
- We may share personal information in connection with, or during negotiations concerning, any merger, sale of the Practice assets, financing, or acquisition of all or a portion of our business by another company.
- We share personal information with your consent or at your direction.
We may also share aggregated or de-identified information that cannot reasonably be used to identify you.
Notice Regarding Health Information and HIPPA
Information submitted through this website’s “Contact Us” form, including names and email addresses, is not considered protected health information (PHI) and is not subject to HIPAA or other privacy laws at this stage, and is only subject to this Privacy Policy. If you and your child become a Member of the Practice and complete the onboarding process through our secure patient portal, your information will then be protected in accordance with HIPAA and all applicable privacy laws.
Your Choices
You may contact us at any time to update or correct you or your child’s information. Most web browsers are set to accept cookies by default; you can adjust your browser settings to remove or reject cookies if you prefer. Please note that removing or rejecting cookies could affect the availability and functionality of our Services.
Contact Us
If you have any questions about this Privacy Policy, please contact us:
By email: info@essentialpediatrics.com
By mail:
Essential Pediatrics, PLLC
313 Washington St., Suite 223
Newton, MA 02458